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 #842526  por Alexis Starr
 Lun Jun 14, 2026 8:11 am
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 #957294  por Manii
 Sab Ago 21, 2021 8:16 pm
Those who run a business are not immune from a commonproblem: the bill doesn't pay. Failure to pay an invoice can leadto recurring liquidity shortages and negative cash flow.

Asking your customers to pay outstanding invoices iscomplicated, even though you have every right to put the pressure on. Pursuingthese customers involves spending time, money and business resources. Innormal situations, the business provides a product or service to a customer,
the invoices reach the customer for payment and the company receives the
corresponding payment.

When this process does not happen this way, thesituation can become complicated: an unpaid bill can be a threat toyour business success.
https://tajarat.com.pk/ strives to be Pakistan's biggest realestate developer ever, guaranteeing the highest international standards, prompt
execution, and lifetime customer loyalty. With projects like blue world cityIslamabad

To avoid these situations, it is important tounderstand what you can do when you are faced with a customer who has not paid
an invoice.

How to havethe conversation about the unpaid bill?

Late payments often lead to a loss of money and resources foryour business. However, there may be several aspects that caused the
delay, such as the customer having an accounting problem or having lost the
invoice.

In order to protect your business, you canconsider some strategies to have an uncomfortable conversation with your
customer about the unpaid bill
, without damaging the relationship with thesame.

1. Start theconversation early

When you start thinking about having the conversationwith your customer, it's because the payment is already overdue. In this
way, by contacting the customer as early as possible, the company can
offer more flexible payment options. This implies options such as changing thepayday or offering direct debit payments. These options do not guarantee
payment, but help you reach a goal.

Ask questions: Often, late payment may have beenunintentional. It is important to consider other variables that led to the
delay. Therefore, the first step should be to ask the reason for the late
payment. In addition to being a legitimate question, it's a subtle way of
remembering the unpaid bill.

2. Try tocommunicate with the right department

Your contact within a company is often not the personresponsible for paying the invoices. Thus, it is important to maintain
communication with the right department, rather than having the message pass
through several people until it reaches the main recipient.

3. Start byplanning the conversation

When the bill is not paid, the conversation has tocome as soon as possible. If your company provided a service and your
customer did not pay, it is easy to think that the non-payment is
intentional. However, oversights happen regularly. So give your
customer the benefit of the doubt.

Read More: PropertyNews

3 days late

This is the period of time, after the invoice hasexpired, that you should take into account when sending the first email,
preferably with the invoice attached. This email must indicate that the
payment is late and that it must be made as soon as possible. Often this
subtle reminder is enough to get the customer to act.

7 days late

If after the first email you still haven't receivedpayment, it's time to recall the pending invoice with a second email. In
this email it is important to state that the payment is still pending and that
it needs to be done within a certain number of days.

21 days late

It's easy to ignore your company emails if late paymentis intentional. However, it is more difficult to ignore someone on the
phone. Now is the time to make the first call.

In this call, which can be uncomfortable, you shouldconsider some aspects:
  • Explain the purpose of the call in a clear, friendly, yet straightforward manner;
  • Ask your customer why payment has not yet been made;
  • Listen carefully and respond politely.
Keeping in mind the importance of maintaining a civilconversation is essential to preserving the relationship with the customer.

30 days late

If payment is not made within 30 days after theinvoice is due, it is a good time to send a letter before starting legal
proceedings.

4. Offer otherpayment options

If your customer is trustworthy, one of the optionsis to allow them more time to make the payment. On the other hand, if
these delays are recurrent, the customer is consuming time and money for your
business. In these cases, it is essential that payment is made immediately
to avoid legal action.

Suggestpayment automation

To ensure your company's invoices are paid on time,you can choose to automate the payment process. In this way, customers can
make payments via a computer, tablet or smartphone.

By simplifying the way your customers can pay youoverdue invoices, you're ensuring that payments are made on time. The
simpler the process, the less time and effort customers will devote to payment.

5. Hire alawyer

At this stage, the relationship with your customer isno longer solid. A lawyer can help negotiate with the client and represent
your company in any legal proceedings.

How technologycan help keep payments on time

As stated previously, the unpaid bill is a problemfor all types of business. New payment methods emerge to take away value from traditional methods. Onlinepayments, for example, allow the customer to pay via mobile devices.

Currently, there is also cloud invoicing software thatallows access to business data anywhere, from any device with an internet
connection. With this option, billing management becomes simpler.

Choosing an online invoicing software isto guarantee customers the agility they are looking for in the digital age.

Jasmin is an invoicing software that lets you know, in real time, the status ofpayments, access invoices or control expenses.

With this software, the analysis ofdeadlines for receipts and payments or the issuance of invoices is simpler,
with the treasury analysis.


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 #978478  por jack
 Sab Ago 28, 2021 9:03 am
Knowing how to sell on social media is important, as we are living in a technological age, in which it is necessary to deal with all types of audiences. Don't want to be left behind the competition? So follow us!
There are times when we are penniless in our pockets, isn't there? And this causes a certain lack of motivation to pursue the company's goals.
Well know that it is not necessary to have the fortune of Uncle Patinas to be able to leverage sales of your products or services and achieve goals.
Sky Marketing strives to be Pakistan's biggest real estate developer ever, guaranteeing the highest international standards, prompt execution, and lifetime customer loyalty. With projects like capital smart city Islamabad

As the world is very digital, people ended up changing their consumption habits and started looking for the solution to their problems on the internet.
Knowing this, you should start to learn how to sell on social networks, which are channels in which a large part of your target audience will be present.
Still think you have to be a billionaire to start chasing your success? Then read this article to demystify your thoughts!
• Discover the secrets of how to produce relevant content on social media
• 5 tips on how to sell on the most used social networks
• Do you already know how to sell on social media? So get to work!

Discover the secrets of how to produce relevant content on social media
Here at Ideal Marketing we always say that the production of content on social networks is a fundamental step for the success of any strategy, especially inbound marketing.
That's because they are an important ally in educating your consumer market, disseminating your content and strengthening ties with your audience.
But before you start thinking about how to sell through social networks, you need to know some tricks to do well on this type of platform.
So, we've separated five practical and quick tips for you to learn once and for all how to use social media to sell more.
Let's go then?
Step 1: Know your company's persona
The first step in a successful strategy on how to sell on social media should always be the development of your company's persona.
This is because through the surveys carried out among its current consumers to build the semi-fictitious profile of its ideal customer, it is possible to know their desires and preferences.
With this, you have at hand information and strategies to produce relevant content, with the appropriate tone to attract new leads.
This way, your audience identifies more with your company and increases your chances of being successful in the actions of how to sell on social networks.
Step 2: Adopt a different language
Forget that fancy language that you are used to seeing in various texts and lose interest right away.
If you really want to know how to use social media to sell, you need to understand how your audience communicates.
That's because language understanding is the key to figuring out how to approach people who are interested in your business.
After all, talking to a cat is not the same as talking to a dog. Correct?
Therefore, when developing your persona, pay attention to this detail to adopt the right tone in communicating with your potential customers.
Step 3: Create content that makes your eyes roar
It feels so good when someone reads our text from beginning to end. This means that if reading was not an obligation, the person really liked what was written.
And since we know our persona and adopt the same language as his, writing content that makes the reader's eyes roam is a less complicated task.
However, if you want to know how to sell on social media, you should start paying attention to NOT posting the same content across all media.
Also because each social network has a way to engage the public more.
So, the synonym of how to sell through social networks is to write unique and exclusive content for each one of them, always remembering to put images, videos, among other formats that make sense for the situation.
Also, don't forget that it's also important to produce material with relevant themes according to what your persona expects to find on each platform.
That way, it's easier to stand out among the various posts on social media and hook the heart of your audience.
5 tips on how to sell on the most used social networks
You're about to find the pot of gold at the end of the rainbow – if no goblins trip you along the way.
But to make your way easier, we decided to separate some interesting tips to use in the main social networks of the moment: Facebook, Instagram and YouTube.
Here we go
Facebook
1. Create your business fan page
With 15 years of existence, Facebook currently has 2.32 billion active accounts.
And that number is enough for you to want to know how to sell on social media, don't you agree?
Therefore, the first step for you to enter your company on Facebook is creating a fan page.
So your content can go viral faster, reaching a high number of people, depending on the strategy used.
Read More: Property News

2. Make an investment in Facebook Ads
There are two ways you can reach your target audience on Facebook: organic or paid.
With Facebook Ads, your posts can be boosted in a way never seen before, and at an extremely affordable price.
Such campaigns can be segmented according to the characteristics of users who interact with your page, such as:
• Age;
• Gender;
• Languages;
• Location;
• Interest.
Thus, you increase your chances of how to sell more on the internet, winning over the desired people.
Instagram
3. Take care of your images
The world is increasingly technological and visual. In other words, people want a lot more images than texts.
That's why, to use Instagram, you need to take care of the images you'll put in your Feed.
However, it is important to emphasize that large companies live not only from images of products and services.
It is necessary to make a large investment in the company's culture to show the brand's style, creating empathy with the followers.
Also, making use of hashtags is a great way for you to reach a high demand from users who don't know your business yet.
4. Create Creative Stories
As image is everything these days, you need to start relying on the Instagram Stories feature, which you can currently link to your Facebook and WhatsApp page.
Speaking of WhatsApp, did you know that you can sell more through this social network? Access our content about WhatsApp Business: learn how to take advantage of this marketing channel and check it out!
As we talked about in topic 3 about creating empathy, Stories is a great feature for that.
The images disappear after 24 hours and serve to show followers behind the scenes of your venture.
In addition, you can also create polls, put songs and use various animated filters to make your post more fun.
YouTube
5. Make a video plan
YouTube's global reach is nearly 1.9 billion people every month.
Therefore, YouTube is a great platform for you to bet your chips on how to sell through social networks.
Therefore, making great video planning for him is a symbol of success and wealth.
In other words, don't waste time and create your channel to start publishing videos about your products, services, employees, customers and results.
Just don't forget to follow our tips for producing relevant content in order to stand out from the thousands of videos on the platform.
Do you already know how to sell on social media? So get to work
The end is sad but inevitable. Still, we're sure you managed to learn a little bit about how to sell on social media.
And here we saw that they are still great for turning your business into an authority on the subject of your industry.
And for you to make your social networks like the showcases of big brands, read our content to learn how to use Inbound Marketing to revolutionize your sales.
Good Business!
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